‘Tis the Season for New Belgium’s Frambozen

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Jenny Foust
Communications Strategy Group
303.433.7020 (o) or 720.244.4268 (c)

‘Tis the Season for New Belgium’s Frambozen

In its 20th Year, This Winter Seasonal Continues to Serve Up
Raspberry Tartness and Celebratory Appeal

Ft. Collins, Colo., November 14, 2013 – Whether the holidays bring sunshine, rain or crisp white snow, New Belgium Brewing’s Frambozen has a place on the table. Celebrating its twentieth birthday, Frambozen is one of the few beers released annually by New Belgium, and is named after the Flemish word for raspberries.

In line with the season of tradition, New Belgium annually sends delegates to the Pacific Northwest to select freshly picked raspberries and oversee the process of turning them into a pure juice that the brewers use in fermentation.

Frambozen pops with fresh tart raspberries and is backed by nutty, chocolate and caramel malts. It has 6.5 percent ABV.

“After all these years, Frambozen continues to be a holiday tradition because its flavors pair so well with decadent and delicious meals that bring people together,” said New Belgium Assistant Brewmaster Grady Hull. “It’s only available through the Thanksgiving through New Year season, but it’s always a hit and why we’re excited to celebrate two decades of brewing this one.”

Frambozen is available in most New Belgium markets through January and pricing varies by location. For food pairing ideas, to learn more about the beer, and to find it near you, visit http://bit.ly/aidK2G. You can also follow New Belgium on Facebook at http://www.facebook.com/newbelgium and Twitter (@NewBelgium) to get the latest on New Belgium brewery and beer news.

About New Belgium Brewing Company 
New Belgium Brewing, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, is recognized as one of Outside Magazine’s Best Places to Work and one of the Wall Street Journal’s Best Small Businesses. The 100% employee-owned brewery is a Platinum-level Bicycle Friendly Business as designated by the League of American Bicyclists, and one of World Blu’s most democratic U.S. businesses, and a Certified B Corp. In addition to Fat Tire, New Belgium brews eight year-round beers; Ranger IPA, Rampant Imperial IPA, Shift Pale Lager, Sunshine Wheat, 1554 Black Ale, Blue Paddle Pilsener, Abbey Belgian Ale and Trippel. Learn more at www.newbelgium.com.



Frambozen Bottle and Glass





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